The first step to establishing your presence in today's world is to build your core for digital marketing. This foundation of website, social media channels, email and marketing automation serves as your headquarters in the digital world.
The most effective websites are dynamic and maintained properly. Using a combination of our SiteMan CMS platform, outstanding services, and team of professionals, your website will never be outdated again.
With an established base of operations, we can help you leverage every channel of marketing available to attract leads, clients, employees, and PR. Promote your business like never before.
There are a lot of moving parts to digital marketing: website, landing pages, email (campaigns and targeted), SEO, PPC, retargeting, social media, SMS, apps, content marketing, the list goes on and on! At Red 5 we endeavor to right-size digital marketing solutions for each client to get the best measurable results from your marketing investment. Our goal is to make the digital marketing sales funnel work for each of our clients.
Red 5 is dedicated to deeply understanding who your audiences are and what you want to accomplish with them. Through this diligence and discipline of never using a cookie-cutter approach to any client initiative, we accomplish measurable results for our clients.
Pew Research Center found that just 10 years ago, only 7% of the U.S. population used one or more social networking sites. Today, that figure has increased almost tenfold to 65%. Among those of us in the U.S. who use the internet, 76% of Americans use social media.
According to Statista, Facebook reigns supreme with over 1,870 million active users. If Facebook were a country, it would be the largest one in the world.
While Facebook is undoubtedly the 800-pound gorilla in the social sphere, Facebook-owned Instagram receives the most interactions per post per 1,000 followers - far outweighing Facebook, LinkedIn and Twitter - according to TrackMaven.
And let’s not forget about video marketing. In today’s digital world, video content is king. As video consumption increases so does video’s influence on consumer purchases. According to research by Brightcove, 81% of consumers say they currently interact with brands on social media, and 43% say they’ve done so through watching branded social videos. When asked their favorite type of branded content on social networks, 31% of respondents listed video as their number one choice - making video the most popular answer.
At Red 5 Interactive, we can help you find out which social media channel(s) your audience is on to effectively target those consumers, boosting your social ROI.
Increase your brand’s awareness, invoke traffic to your website, and engage with your audience with Red 5’s social media marketing service. We provide a custom-tailored approach for your business and provide a complete calendar of activity for your social media campaign. We then monitor each channel and review, develop a response protocol, and report on results.
Social media is the closest connection to your customer - and mobile is the new TV. The time is now.
The term ‘UX’ was coined by Don Norman back in the early 1990’s when he was Vice President of the Advanced Technology Group at Apple. He had a great way of summarizing how important great User Experience is for an organization: “User experience" encompasses all aspects of the end user's interaction with the company, its services, and its products.”
A great take on the difference between UX and UI comes from Scott Jenson, Product Strategist at Google: “UI is focused on the product, a series of snapshots in time. UX focuses on the user and their journey through the product.”
Red 5 has worked on UX and UI for AAA video game titles, web applications, mobile apps, and more. We offer our user-experience and expertise for the following:
We provide the expertise required to deliver mobile-friendly digital designs that tell your brand’s story and engages your audience. No templates here; we craft each of our websites to our client's needs. All of our sites are designed with all screens in mind, so they look beautiful on all of your audience’s devices (in the industry that’s known as responsive design). Great design backed by technical excellence, that’s our cornerstone.
Responsive design, great creativity, engaging content, calls to action, and deliverability are all top of mind when developing an email marketing campaign for our clients. Using your customer data, we can create custom email campaigns tailored to their needs.
Red 5 offers all of these services so you can focus on your business and leave the content creation to us. We’ll make sure that content is on brand and on message and does its job engaging your audience.
We use best practices and white hat search engine optimization techniques to make sure your customers find you on the web. We aren’t foolish enough to promise that you’ll be found in the number one spot for every keyword and phrase, although our customers will tell you they enjoy the top spots frequently. We create a comprehensive approach to SEO in the setup of your site and content, cross-linking opportunities, and a host of techniques that we’ve taken years to perfect. We then monitor and report on results, providing updates and changes to keep you ahead of your competition.
There are a confusing array of options when it comes to setting up an effective online ad campaign. We bring years of experience to the table to help you make sense of these options and make the choice that will help your business the most. We offer:
We help our clients choose the most effective platform for their needs and long term goals. These platforms offer varying degrees of features and benefits but all include the ability to build on information your audience shares with you so you can custom tailor communications and interactions based on that data and behavior.
Relevant emails sent with marketing automation software drive 18 times more revenue than just email blasts.
Marketing automation drives a 14.5% increase in sales productivity and a 12.2% reduction in marketing overhead.
Marketing automation users have seen an average increase of sales revenues by 34%.
From games, to retail, to sports, to lifestyle, to B2C and B2B apps, our team will spend the time to learn about your goals and help you determine the best approach for your app strategy. We wrap all of our app development in digital marketing fundamentals so you can easily see how your app is working.
Red 5 provides our clients web hosting that is fast and dependable. We help you choose the option that is the right one for your business needs. We guarantee 99.9% uptime, as well as provide you with analytics, daily backups, and 24/7 tech support. We can provide SSAE 16 and PCI compliant environments as needed, and SSL is always available.
A complete content management system that allows you to take charge of your website designed and developed by Red 5. With SiteMan CMS, you won’t need outside expertise or specially-skilled tech staff to keep your site up-to-date and effective for your audience. With SiteMan CMS, updating your website is as easy as browsing it.